Productive Uses Your Summer Downtime

Although we have given you some ideas to help keep customers coming in to your business during the summer, there’s no doubt you will have some slower days.  Make the most of that down time to prepare for the busier months ahead. Learn something new.  Summer is the perfect time to learn a new skill.  Dedicate some time to becoming …

Take Your Business to the People

Last time we talked about how to keep business booming during the traditionally slower summer months.  One way to do this is to take your business to your customers and rent booth space at markets, fairs and festivals.  Not only is having a booth a great way to make sales, it is also a wonderful opportunity to introduce potential new …

Beat the Summer Slow Down

After an especially wet spring in many parts of the country, summer is finally here!  Summer marks the beginning of longer days, family vacations and, for many, slower business.  If your business experiences a slowdown in the summer there are things you can do to encourage people to visit your business. Take your show on the road. If traffic is …

How You Accept Payments Impacts Customer, and Employee, Satisfaction

  As a small business owner you know how important making and keeping your customers happy is to the success of your business.  Having the right tools to provide great service is vital. An updated point-of-sale payment acceptance system can help you improve customer satisfaction and make running your business easier. Quick and Easy for Everyone Most customers want to check …

Summer Perks Your Employees Will Love

If you want to keep you quality employees happy and engaged, it’s important that you give them an opportunity to enjoy some of what summer has to offer.  Here we offer some perks you can extend to your employees this summer.  They will appreciate the relaxed workplace and pay you back in increased productivity and loyalty. Institute Summer Office Attire …

What Do Your Employees Want? Guess What: It’s Not a Raise!

In their Q12 Employee Engagement report, based on 30 years of research with more than 17 million employees,  Gallup Consulting concluded, “The best workplaces give their employees a sense of purpose, help them feel they belong, and enable them to make a difference.” We all want to earn a salary that will allow us take care of ourselves and our …

Find Your Niche to Better Target Your Marketing

  When you run a small business you face a lot of challenges.  One of the biggest is all the competition.  Today’s marketplace is very crowded.  Big retailers can sell products at lower prices and offer the convenience of one-stop shopping.  Smaller businesses have to compete with the big guys, and each other, to earn a piece of the consumer’s …

Use Your Energy Wisely

Modern life is busy and can be exhausting.  It seems like we have infinite demands on our time and nowhere near enough energy to get everything done.  In an interview with Jane Porter, Tony Schwartz, CEO of the Energy Project, had some ideas on how we can expend less energy and get even more accomplished. Don’t focus on the negative …

Should You Have an Online Store?

According to agbeat.com, “Internet retail sales have been growing steadily in the last few years and it is projected that in 2015 there will be a ten percent spike in the United States.”  Agbeat.com predicts that e-commerce sales will grow to $279 billion in 2015.  With so much money being spent online, it just might make sense for your business to …

Your Small Business CAN compete with the Bigger Guys!

Competing with bigger competitors and chain stores presents a real challenge for smaller retailers.  The key to claiming a piece of the market, however, is not to try and compete, but to promote what makes you different, and better, than the big guys.  Let’s look at some of the great things about a shopping with a smaller business that set …