Manage Your Stress

Last time we talked about small things you can do each day to improve your health and well being.  Controlling stress is a vital part of staying healthy.  Stress is an inevitable part of our busy lifestyles.  Work, kids, and social demands can be overwhelming.  Even if you like your job, love your kids and enjoy your friends, the pressure …

Simple Wellness Strategies You Can Begin Today

We all recognize how important it is to stay fit and healthy, but it can be darn near impossible when we are busy running a business and trying to juggle the demands of your private life.  The better you feel, the better you perform, and a healthy business owner is a more effective business owner.  Here are 16 simple healthy …

Writing a Job Post? Think Like a Marketer.

Too often we think we can just post a job and wonderful, qualified candidates will just flock to apply.  But that isn’t really how it works today.  As the economy improves, the competition for quality candidates increases.  Just like when advertising your business, if you want to attract attention, your post must stand out.  The job is your product and …

Get Involved to Market Your Business

Over the last several posts we’ve looked at a number of marketing ideas businesses can implement for a very small investment.  Let’s look at a last few ideas to take your marketing to the next level.   Marketing isn’t always about advertising your business.  By becoming active in your community you can develop name recognition for your business, while you …

More Low Cost Marketing Strategies

Marketing a business on a budget can be challenging.  Advertising is expensive, but there are a number of things you can do to market your business that cost little to nothing.  Last time we gave you a few low cost marketing ideas.  Today, let’s look at some more marketing strategies you can implement on a small budget.   Give your …

Marketing Your Business on a Budget

If you are a small business without a huge advertising budget, how do you reach potential customers and get them into your business without spending a lot?  There are numerous marketing strategies you can use to drive customers to your business, and they don’t have to cost a proverbial arm and leg.  Let’s look at a few solid, but inexpensive …

Productive Uses Your Summer Downtime

Although we have given you some ideas to help keep customers coming in to your business during the summer, there’s no doubt you will have some slower days.  Make the most of that down time to prepare for the busier months ahead. Learn something new.  Summer is the perfect time to learn a new skill.  Dedicate some time to becoming …

Take Your Business to the People

Last time we talked about how to keep business booming during the traditionally slower summer months.  One way to do this is to take your business to your customers and rent booth space at markets, fairs and festivals.  Not only is having a booth a great way to make sales, it is also a wonderful opportunity to introduce potential new …

Beat the Summer Slow Down

After an especially wet spring in many parts of the country, summer is finally here!  Summer marks the beginning of longer days, family vacations and, for many, slower business.  If your business experiences a slowdown in the summer there are things you can do to encourage people to visit your business. Take your show on the road. If traffic is …

How You Accept Payments Impacts Customer, and Employee, Satisfaction

  As a small business owner you know how important making and keeping your customers happy is to the success of your business.  Having the right tools to provide great service is vital. An updated point-of-sale payment acceptance system can help you improve customer satisfaction and make running your business easier. Quick and Easy for Everyone Most customers want to check …